B4 Brands

For U.S. children this flu season, there’s no scarier letters than RSV. After two years of lying relatively dormant thanks to COVID-19 social distancing and prevention measures, Respiratory Syncytial Virus has been storming the country coast to coast. RSV, which affects the nose, throat and lungs, is the leading cause of hospitalizations among babies. This […]

Friends, welcome back to the season of traveling armed against all viral bacteria threats, both seen, and especially, unseen. Masks? Hand Sanitizer? Kleenex? Many Iowans are checking all the boxes this season as a third straight vacation from a serious influenza season seems highly unlikely. As we bravely venture into an Iowa winter and a […]

As we’ve learned from recent worldwide health epidemics, diseases can spread across the globe as fast as transcontinental 747 flight from Beijing to Boston. One easy daily exercise can go a long way to stopping the spread of dangerous viruses. We all have the power in our own hands to help prevent diseases. We all […]

Hands + Soap & Water = Clean, Healthy Hands. The world’s most powerful, proven formula for strong hand hygiene has gained even more strength in the age of the Coronavirus. From Denmark to Chile, New York City to New Guinea, regular handwashing across the planet is saving numerous lives every day. The theme for Global […]

In the age of the coronavirus, there are seemingly a million germ and virial threats awaiting America’s school kids as they return to class this fall. Thankfully, the nation’s health experts don’t believe the dangerous new Monkeypox virus will be one of them. The U.S. Centers of Disease Control and Prevention classifies monkeypox as a […]

The virus that refuses to go quietly into that good night is back with a new variant to sicken and disturb Americans just before the dawn of a new school year. The coronavirus has become Webster-Meriam’s new literal definition of a bad penny. It follows the public wherever it may roam. The BA.5 subvariant of […]

After surviving a pandemic, countless flu seasons and an endless daily assault from them, we are all experts at weathering the worst sickly intentions of harmful germs. Heck, we’re at the point where there should be a medal for staying on your feet in a germ-filled world that is getting seemingly germier by the day. […]

Is there anything such as full-proof coronavirus immunity in a Post-COVID-19 America? Unfortunately, the straight answer is no. While COVID-19 has quieted across the U.S. and most of Europe after a vicious winter surge, it’s not an “All Clear” sign and a signal that we can lower our collective resolve to practice social distance rules […]

Influenza has lost its fastball and lost much of its usual sickly bite on the United States of America. While the number of influenza cases rose nationwide after a quiet 2020-21 season, the flu failed to hit pre-pandemic levels this season, the U.S. Centers for Disease Control and Prevention reports. Even better, the feared double […]

America’s hand sanitizer supply chain is off the ropes and again running like a fine-tuned machine. The U.S. Food & Drug Administration has essentially issued a cease and desist directive to manufacturers of ethanol hand sanitizers prepared under COVID-19 Public Health Emergency policies to manufacture a finished alcohol-based hand sanitizer. The federal mandate is clear: […]